Three Things We’re Watching in Maryland Public Affairs
Annapolis never really goes quiet, even between sessions. Between a special session on the calendar, an infrastructure project still finding its footing, and a budget picture that keeps getting tighter, this is a good moment to take stock of where things stand. Here’s what’s on our radar and why it matters for Maryland’s business and civic leaders.
Turning Policy Threats into Public Campaigns
Reactive by nature, public affairs can change on a dime. A policy shifts, a bill is introduced, a regulator raises a concern, and suddenly the stakes and goals change immediately. But at KO, we don’t believe in just responding to external…
Communicate During a Crisis (Correctly)
Without the right steps taken, there is no success after a crisis. Your identity will be questioned, and it’ll be up to your decision on how you rebound. But how can your brand turn turmoil into triumph? Anticipate, assess & act.
Building a Compelling Brand Story
In a world flooded with content and shrinking attention spans, a polished logo and clever tagline are no longer enough to stand out. The brands that break through—and stay relevant—are the ones that tell compelling stories.